Bookshop's £1,000 worth of orders after bleak tweet
If you’ve ever wondered about the power of social media, just ask independent bookshop owner John Westwood.
A random end of the day Tweet from a fed up employee revealed that the store in Petersfield, Hampshire, had not sold a single book, probably for the first time ever in the store’s 100 year history.
The tweet, posted by long-time employee Robert Sansom, read ‘…Tumbleweed... Not a single book sold today…£0.00...We think think this maybe the first time ever…'
It received a remarkable and welcome response. Not only was it retweeted 6,000 times but it also received more than 11,000 likes and brought in £1,000 in orders.
Among those to respond were fantasy and scence fictiion author Neil Gaiman and our own good chum Gyles Brabndreth who promised to visit the shop personally in return for some tea and walnut cake.
Mr Westwood told The Guardian: “It blows me away. I don’t understand social media because I’m old-fashioned…I was gobsmacked.”